You know how you bookmark a page when you are reading a book? Well, on the internet, there is a feature called “Social Bookmarking” that allows you to “bookmark” the sites that you want to remember AND refer others to. The value of this “Bookmarking” feature is that you can link your site to hundreds and thousands of other sites that you have found useful. You can also use...

Remember the image of being the shop in the desert? In this old Web 1.0 scenario you are disconnected from everyone and everything. You don’t have exposure and you don’t know what your clients are really looking for. Here at Empire Coaching we use Social Networking to help you connect with more targeted clients So what is Social Networking? You know how there are a variety of different Social...

The PROBLEM with Web 1.0: IT IS STATIC. Web 1.0 refers to having a static website where the content doesn’t change. If and when you do want to change the content, you need your web designer to deal with the HTML code. IT IS DISCONNECTED. A Web 1.0 site is not connected to any other sites, resources, or other online marketing platforms. This is  equivalent to having a shop in the desert - as the shop...